The 12-week Year

The 12-week Year

Get More Done in 12 Weeks Than Others Do in 12 Months

Book - 2013
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The guide to shortening your execution cycle down from one year to twelve weeks

Most organizations and individuals work in the context of annual goals and plans; a twelve-month execution cycle. Instead, The 12 Week Year avoids the pitfalls and low productivity of annualized thinking. This book redefines your "year" to be 12 weeks long. In 12 weeks, there just isn't enough time to get complacent, and urgency increases and intensifies. The 12 Week Year creates focus and clarity on what matters most and a sense of urgency to do it now. In the end more of the important stuff gets done and the impact on results is profound.

Explains how to leverage the power of a 12 week year to drive improved results in any area of your life Offers a how-to book for both individuals and organizations seeking to improve their execution effectiveness Authors are leading experts on execution and implementation

Turn your organization's idea of a year on its head, and speed your journey to success.

Publisher: Hoboken, New Jersey : John Wiley & Sons, Inc., [2013]
Copyright Date: ©2013
ISBN: 9781118509234
Branch Call Number: 650.1 MORAN
Characteristics: vii, 190 pages ; 23 cm
Additional Contributors: Lennington, Michael 1958-
Alternative Title: Twelve-week year


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Nov 17, 2019

"The 12 Week Year" (12WY) gives me a framework for how to think about & then doing the right things at the right times in my life. The start point is having a strong desire- a *need* even- to improve how I perform every day. That desire / *need* is made concrete in my vision. Why? How I think drives how I act.

Authors Moran and Lennington have worked with many high-performers (HP) in business, sports and science; they often refer to the visualizing those HP do out of habit. My vision is thinking about who I want / *need* to be and the "life of significance" I want / *need* to live.

With my vision set, I can then decide how to "be great in the moment." The HPs decided to start on the path to achieving a single goal. At that moment, they became great because that thought spurred them to do the work that enabled becoming a CEO, winning an Olympics gold medal, becoming the best saleswoman in the U.S., or starting a business that eventually earned millions of dollars each year.

Living by The 12WY demands that I be disciplined like the HP to schedule my time to practice doing the right things, to measure the results of working my plan, to tweak the plan- according to my vision- when failures hit (there are *always* failures) and to keep chasing my goal. has a series of short videos that highlight "getting more done in 12 weeks than others will in 12 months." Decide today to take the first step: START. "Do or Do Not; there is no 'try.' " -- Yoda

Jun 07, 2014

Great book for focus, ownership, commitment, learning to prioritize, plan and execute with a sense of urgency. I loved it. I plan to read this book again as well as buy it for my own personal library.

jayklosinski Oct 27, 2013

page 26


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