Groundswell

Groundswell

Winning in A World Transformed by Social Technologies

Downloadable Audiobook - 2013
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The Internet is the largest marketing tool on the planet and too many companies are not utilizing it to its fullest potential. Forrester Research analysts Charlene Li and Josh Bernoff aim to change that with Groundswell. Here they show businesses how to harness the power of social technologies like blogging, YouTube, MySpace and more to increase revenues and energize their customers.
Publisher: Prince Frederick, MD : Recorded Books ; [Prince Frederick, Md.] : [Distributed by] OneClick Digital, 2013, p2008
Edition: Unabridged
ISBN: 9781470390419
Branch Call Number: OneClickdigital eAudiobook
Characteristics: 1 sound file (8 hr.) : digital

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